If you are a parent to a toddler, then logging on to ChuChu TV on Youtube must probably be a daily ritual for you. But did you know that ChuChu TV is India’s 4th largest Youtube channel with 18,599,741 subscribers. And, the channel’s yearly earnings through Youtube advertising are estimated in between ₹68 Crores to ₹109 Crores.
Cola companies are known for their aggressive television advertising. All over the world, almost every major sports league and prime time televisions are full of Cola advertising.
Brands have a big place on Youtube, provided they create compelling and original content that appeals to and attracts the 1.57 billion strong audience. There are millions of brands on Youtube, but not all cultivate a presence around original content.
When Youtube reaches more 18-49 year olds than any other TV channel, it is no surprise that this platform has given rise to some of the most celebrated Youtubers – also called as Youtube Stars. Be it tech gadgets or fashion, satire or poetry, music or travel, these Youtube Stars have covered every conceivable genre of video.
When the upcoming film Sanju’s song Kar Har Maidaan Fateh released on the internet last Sunday, it became #1 on trending, and in less than 24 hours of its release had raked up 5.5 million views (55,81,727 to be precise).
During the entire season of IPL 2018, Deepika Padukone (In JIO ad) kept saying “Mobile internet par India kar raha hai duniya pe DATAGIRI”. But, did you ever wonder why India has become the No.1 mobile data consuming country in the world?
Youtube attracts more than 30,00,00,000 users everyday and with 5,00,00,00,000 billion videos watched everyday, Youtube is a great platform create brand awareness.
Once upon a time, TV was the only way a brand could reach large audiences with video content. Advertising on TV always needs colossal budgets, which are not affordable to every brand.
Change is the only constant. And nowhere is this proverbial saying more true than the world of digital marketing.
With the digital marketing landscape changing so fast, becoming so complex & interconnected, it’s natural for you to feel confused, lost or even frustrated. Wouldn’t it be nice if someone could just simplify it for you?
There’s an old English saying that we abide by, ‘Nothing succeeds like success’. And success needs decoration. We managed to make an entry into the elite circle of excellence at this year’s Retail Jeweller India Awards.
Presenting, the technology unicorns – companies that have been valued at $1 billion (approximately INR 6400 crores) or higher based on their fundraisings. In this list, we have only considered companies related to internet technology and have not included 4-5 companies in sectors such as Big Data Analytics, Medical Science & Real Estate.
On every weekend that turns out to be boring, we wish there could be more to entertainment beyond partying & cinema. On every shopping adventure that starts & ends at a mall, we wish there could be some quirkier stores that could take the shopping experience to a high. On every trip to any other city, we wish there were some local experiences that we could soak in. On every moment of boredom, we wish we could just discover our city better!
