What is digital marketing?

Digital marketing is defined as a marketing method that primarily is based on the internet to connect to the target audience through numerous digital media channels and platforms. Digital marketing encompasses digital channels, which includes content advertising, SEO, email marketing, social media marketing, mobile marketing and so on, to create elaborate techniques to attain and connect with prospects and customers. Following are few of the Digital Marketing Assets:

  • Your Website
  • Brand Assets (Logos, icons, taglines, etc.)
  • Videos (Video ads, product demos. etc.)
  • Images (Infographics, product images, service images, company photos, etc.
  • Content (Blog posts, case studies, articles, testimonials, etc.)
  • Reviews
  • Social media pages or handles
  • Email (database, templates. etc.)
  • Ecommerce Accounts (Inventory, Reviews, etc.)

What are the types of digital marketing?

Depending on different types, Digital marketing is broadly classified in following categories :

  • Search Engine Marketing
  • Search Engine Optimization
  • Pay Per Click Advertisements
  • Social Media Optimization
  • Social Media Marketing
  • Content Marketing
  • Email Marketing
  • Influencer Marketing
  • Affiliate Marketing
  • Ecommerce Marketing
  • Viral Marketing

How can I do digital marketing?

Digital marketing can be own-led or can be done through experts. To do digital marketing, you will require enough knowledge of each platform & domain. Digital marketing can always be done with help of an expert digital marketing agency, C Com Digital is one of the leading digital marketing agencies that can solve all your digital marketing problems.

What are the digital marketing services? Who needs digital marketing services?

Digital marketing services are professional services that help businesses to market or advertise their product/service online. There are range of digital marketing services offered by digital marketing agencies in india viz; Search Engine Optimization, Search Engine Marketing, Social Media Marketing, Social Media Optimization, Pay Per Click Advertisements, Ecommerce Marketing, Affiliate Marketing, Email Marketing, Content Marketing, Video Marketing, Mobile Marketing, etc.

Digital marketing services are required by almost all businesses which are trying to expand their business across the globe. Whether it be Small and medium-sized enterprises or a large enterprise, all the businesses need digital marketing. Few of the prominent businesses that require digital marketing are Law Firms, Healthcare companies, Auto Dealerships, Entertainment Companies, FMCG companies, Pharmaceutical companies, Educational institutes, Logistic companies, etc.

How much does it cost to do digital marketing?

Cost to do digital marketing completely depends on the types of service you are looking for. It can also depend on the type of agency or company you hire for your digital marketing needs. Digital marketing for a small business can cost from ₹30,000 to ₹5,00,000 per month. For larger enterprises the cost of digital marketing can range from ₹5,00,000 to ₹1,00,00,000 per month.

Who are the best digital marketing companies?

There are a vast number of companies in India, claiming themselves as the best digital marketing companies, are they?

Best Digital marketing companies can be identified by following factors :

  1. Is the company old enough?
  2. Does the company has the experience of your industry
  3. What are the key achievements of the company in your domain
  4. Understanding their expertise on individual platforms
  5. Understanding their strategic expertise
  6. Have they worked on similar kind of budgets
  7. What was the ROI of earlier projects
  8. Are there any successful case studies of their projects
  9. Are they completely transparent
  10. Are they pocket friends
  11. How good is their vendor network
  12. What are the reviews of their existing clients

If the company meets all your expectations for the above points, then it is the best digital marketing company for your business.

Is SEO worth the money?

A Lot of people think of investment in SEO service to be wise or not. SEO is one of the most important aspects in developing your brand on search engines. In every online marketing plan, there is a need for SEO. If your marketing budget allows, SEO is the smart investment. Time is a crucial aspect for any business, the sooner you implement SEO the sooner are the chances of free traffic to your website.

How much does SEO cost per month?

Being one of the leading digital marketing agencies, we are frequently asked about the cost of SEO per month. We believe the focus should not be on the cost, it should be on the quality of services. In India, cost of SEO services may vary depending on these factors :

  1. Types of Business
  2. Types/Number of Keywords
  3. Target Location
  4. Competition

Being this said, most of the common agencies cost around ₹10,000 to ₹20,000 per month. But most of the expert or professional agencies cost more, as the quality is far more better, they cost around ₹25,000 to ₹1,00,000 per month.

How can I start digital marketing?

It is never too late to start digital marketing for any business. You can always reach out to C Com Digital - an expert digital marketing service provider, we are always happy to assist you.

What are digital marketing solutions?

Most of the companies have a common approach towards digital marketing, that is the reason why most of them fail soon. We believe, each brand requires a unique digital marketing solution for its business. We design & strategise for the most successful digital marketing solution for any business. Talk to our experts for more details.